Sip Safe
MONASH UNIVERSITY / Y&R MELBOURNE
Jury Comments
A fantastically well thought-out experience that can truly make a difference.
Loved that the wrist band, even on its own, becomes a deterrent.
FULL CREDITS:
Client: Y&R Melbourne
Agency: Monash University
Executive Creative Director: Jake Barrow
Art Director: Kieran Moroney
Copywriter: Kieran Moroney
Creative: Aaron Pepper
Group Account Director: Matt Hunt
Account Executive: Thom Wilson
Producer: Annie Thiele
Producer: Jules Callen
Designer: Simon Gray
Head of Broadcast: Sheridan Wadelton
Digital Producer: Gabriel Montalban
Developer: Michael Zaporozhets