Sip Safe

MONASH UNIVERSITY / Y&R MELBOURNE

Jury Comments
A fantastically well thought-out experience that can truly make a difference.
Loved that the wrist band, even on its own, becomes a deterrent.


FULL CREDITS:

Client: Y&R Melbourne

Agency: Monash University

Executive Creative Director: Jake Barrow

Art Director: Kieran Moroney

Copywriter: Kieran Moroney

Creative: Aaron Pepper

Group Account Director: Matt Hunt

Account Executive: Thom Wilson

Producer: Annie Thiele

Producer: Jules Callen

Designer: Simon Gray

Head of Broadcast: Sheridan Wadelton

Digital Producer: Gabriel Montalban

Developer: Michael Zaporozhets