The Lion’s Share

CLIENT: THE lion’s share fund

co-founderS: United Nations Development Programme, FINCH,
Clemenger BBDO Melbourne

Founding partners: bbDO WORLDWIDE, MARs inc, nielsen, jc decaux, the economist

AGENCY: Clemenger BBDO Melbourne

PRODUCTION: finch 

001 [2 of 3] [32517] the Lion's Share Fund - The Lion's Share.jpg

JURY comments

This is a global, world changing idea, with a thought-provoking promo film that continues to get buy-in from other organisations. A brilliant platform for ongoing change.

 

The Half Biscuit

CLIENT: THE Half Biscuit

AGENCY: VMLY&r Melbourne

001 [3 of 4] [31480] The Half Biscuit - The Half Biscuit.jpg

JURY comments

A beautifully realised activation, that provides an emotional reminder of the context for the ANZAC tradition.